Press & Media Highlights

This TechEconomy article reports that more than eight in 10 organizations expect PR to play a larger role in driving sales and business results within two years, with PR increasingly viewed as a strategic, revenue-focused function rather than an awareness tool. The findings come from a global benchmark report released by Outcomes Rocket, which surveyed 858 marketing and communications professionals worldwide and concluded that PR has become a strategic driver of visibility, authority, and business impact.

This Apollo.io article lays out a framework for using AI to target high-value B2B accounts in 2026, covering revenue-weighted prioritization, explainable scoring, personalization guardrails, and common targeting failures. It cites Outcomes Rocket research showing that 78.7% of companies now incorporate AI into ABM for personalization, predictive analytics, and targeting.

Outcomes Rocket CEO Saul Marquez was invited to join the DeviceTalks Boston 2026 live podcast alongside the DeviceTalks editorial team and fellow guests Etienne Nichols of Greenlight Guru and Holly Scott of The Mullings Group. He shared why conferences still matter, making the case that real relationships, built in person, move medtech in ways no screen replaces.

This Yahoo Finance article reports that Outcomes Rocket CEO Saul W. Marquez was recognized as the 2026 Swaay.Health Marketer of the Year, an award presented live at Swaay.Health LIVE in Foxborough, Massachusetts. It spotlights Outcomes Rocket as a healthcare-exclusive media and digital marketing agency that helps organizations build trust and visibility, with Marquez crediting the win to his full team of strategists, researchers, producers, creatives, and PR professionals.

This World News piece syndicates the PR Newswire announcement that Outcomes Rocket CEO Saul W. Marquez was named the 2026 Swaay.Health Marketer of the Year, presented live at Swaay.Health LIVE in Foxborough, Massachusetts. It features Marquez's perspective on how strategic marketing helps healthcare organizations earn attention, credibility, and adoption in an increasingly competitive and trust-driven environment.

This article covers Saul W. Marquez, CEO of Outcomes Rocket, being named the 2026 Swaay.Health Marketer of the Year at the Swaay.Health LIVE event in Foxborough, Massachusetts. It credits the win to the full Outcomes Rocket team and highlights the agency's work as a healthcare-exclusive marketing partner that helps healthcare leaders turn expertise into influence and measurable growth.

Outcomes Rocket CEO Saul W. Marquez has been named the 2026 Swaay.Health Marketer of the Year, with the award presented live at the annual Swaay.Health LIVE event in Foxborough, Massachusetts. The recognition highlights Marquez's leadership at Outcomes Rocket and the agency's role in helping healthcare organizations earn attention, credibility, and adoption through strategic marketing.

Marketing Report covers the Outcomes Rocket 2026 PR Benchmark for a European marketing audience, leading with the finding that two-thirds of brands are adapting PR for the AI search era. The piece details the survey of 858 marketing and PR professionals, including that 44.8 percent of organizations have increased PR budgets in response to AI search, and outlines the measurement and integration gaps the report identifies as priorities for PR leaders heading into 2026.

NOAH News covers organizational accountability as the prerequisite for realizing AI's promise in go-to-market strategies, drawing on Outcomes Rocket's 2026 State of B2B GTM Strategy research. The piece argues that without clear ownership, shared KPIs, and measurement discipline, AI investment amplifies fragmented activity rather than producing growth, and frames Saul Marquez's call for a unified revenue engine as the operating model for the AI-augmented era.

Paine Publishing's Measurement Advisor blog reviews the Outcomes Rocket 2026 PR Benchmark on AI, Visibility and Revenue, framing the findings as PR's long-awaited authority moment for measurement professionals. The piece highlights that 70 percent of organizations now view PR as important to go-to-market and that only 13.1 percent share earned media with sales, then argues that PR measurement must evolve from output counting to tracking influence across the information and revenue ecosystem.